Beyond the 80/20 Rule
Sure there’s the 80-20 rule, 80% of Internet traffic surfs 20% of sites … and the majors are now global brands like: Google, YouTube, eBay, Amazon, Facebook, and of course WordPress!
A Collage of Humanity
But the sheer diversity of the web is a cultural mash of modern society.
It’s how we entertain, learn, interact, celebrate, collaborate and share.
It caters to all ages, nationalities, economies, cultures, beliefs – it’s a global equaliser like never before seen.
I can easily outsource work to India, share photos with England, trade in the US, import from China and never move from my desk.
We have the technology to video conference while all writing on the same “whiteboard”.
The Facebook phenomena allows me to connect with family and friends throughout the world – sharing videos, photos, news and more.
Not to mention the growing group of budding journalists, social commentators and opinionated ravers that file the 1000’s of blogs … like me. 🙂
When All is Past
What will the archaeologists of future generations say when they view our mountains of consumables?
Our terrabytes of photos, videos, blogs?
Kids & Technology
Our kids navigate desktops before being able to read.
They form social networks in Club Penguin, beginning their virtual journey of interaction.
Click on iPhones and DSi’s as if they are no different to using pen and paper.
Schools increasingly are becoming tech savvy – and the resources available to children are mind blowing.
The Great Divide
Louie Armstrong’s song, What a Wonderful World resonates – they’ll know much more than I’ll ever know … and I think to myself how the heck do I keep up?
The pace of change is overwhelming – MySpace is almost extinct – yet it was one of the major global brands not 5 years ago.
The rise and fall of Groupon – one minute Google offering billions of dollars, then wiped off investment lists in seemingly minutes.
Would anyone confidently back any tech brand being prevalent in 10 years time? Google? Facebook? I’m not sure I would.
Move Over Mt Everest
To consider the volume of content available on the web is staggering – from daily posts like this, to the millions of hours of video, photos, and status updates.
The constant release of apps and increasing availability of information on any topic that takes your fancy.
I’m seriously blown away by the size, speed and impact the web is having on society – and to a large extent now uncontrollable.